DUBLIN — Research and Markets www.researchandmarkets.com has announced the launch of their Affiliate Marketing programme.

Research and Markets Affiliate programme grants business and commerce oriented websites the opportunity to market and advertise its portfolio of over 719,000 market research reports. In return, Research and Markets is offering a generous commission for each sale conversion. The programme is administered through the Tradetracker network www.tradetracker.co.uk.

As a Research and Market affiliate, affiliates can market all or part of our catalogue of reports via your website and provide a link back to the report on http://www.researchandmarkets.com where customers can then place their order.

Article source: http://www.sunherald.com/2011/02/22/2883359/new-affiliate-marketing-programme.html

Making Your “About” Page Count

How optimizing your “About” page can make all the difference

When was the last time you updated your business’s “About” page? Hopefully, it has not been long because consumers visit “About” pages to find out information about a business, and also to get to know its management. In an article on eConsultancy, Chris Lake attributed “no ‘about’ pages” as a reason that many consumers leave a website. Unfortunately, neglecting this page is a common mistake that businesses make.

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Influential social media star Chris Brogan only recently realized just how important his “About” page was to his readers. As the above video points out, he was so caught up in focusing on what he wanted his visitors to do that he didn’t even realize that his “About” page was the #1 clicked spot on his website.

With Brogan and Lake’s stories in mind, it is clear that “About” pages are important to business. Aside from providing useful information to consumers, “About” pages also give businesses the opportunity to send messages to its prospects, customers, investors, and partners.

So, what should it include? For starters, the 5 W’s of journalism help to cover the basics: who, what, where, when, and why. “How” is often included in those primary elements and is important to cover as well.

It should also be noted that the trite expression “less is more” doesn’t really apply to “About” pages. Details are important, since it gives consumers a greater understanding of who the business is. If the page appears to be too long, you can always divide it up into other pages. For example, you can segment the content into separate pages for staff Bios, the mission statement, and more, and then include links to them on the “About” page.

Another important aspect of an “About” page is personality. A business should try to convey its culture in its “About” page. This can be done through images, videos, and even fun facts about the employees or business itself.

After the content is figured out, the next step is to make sure your keywords match the new text. If you keep your “About” page current, your keywords may change frequently.

Once you do all this work to your “About” page, it would be a shame if people couldn’t find it. To keep this from happening, don’t try to name your page something unusual or witty. Instead, keep it clear and simple.

The bottom line is that you wouldn’t want to do business with someone unless you knew a little bit about him or her. Incidentally, this same principle applies to consumers and your own business.

North Miami Beach, FL (PRWEB) February 11, 2011

Entrepreneurs eager to tap into the profitable affiliate marketing industry may be interested in the ready made websites offered by InstantReadyMadeSites.com. Created to help entrepreneurs and business-minded individuals capitalize on affiliate marketing profits, InstantReadyMadeSites.com offers affordable website templates in a variety of niches at http://instantreadymadesites.com/.

Not long ago Forbes Magazine featured an article which estimated that 79 million people living in North America would launch their own home based business during the next three to five years. Those who launch their own business tend to do so because they are interested in being their own boss, increasing their earnings, and having more control over their schedule. Unfortunately, the failure rate for new businesses is high and is typically the result of a lack of knowledge.

This is true among affiliate marketers as well. Affiliate marketing attracts entrepreneurs because it does not require the business owner to purchase or manage inventory, nor does it require shipping of goods. Generating sales is all that is required and yet, it isn’t as easy as it sounds. Few have the experience or knowledge to identify potentially profitable products. Fewer still have the expertise needed to create a profitable website.

Companies like InstantReadyMadeSites.com provide a solution for business owners with these challenges by offering ready made websites in a variety of niches. InstantReadyMadeSites.com helps entrepreneurs with their website templates designed to attract traffic and generate both customers and sales. Even those who have not yet identified the products that they’d like to offer will benefit from

InstantReadyMadeSites.com. The company will help affiliate marketers decide which products to feature.

InstantReadyMadeSites.com is designed to help entrepreneurs and business minded individuals profit as affiliate marketers by offering a variety of website templates created for drawing traffic, building sales and generating revenue. InstantReadyMadeSites.com offers ready made websites in a variety of niches, including 4 new website templates each month http://InstantReadyMadeSites.com/.

InstantReadyMadeSites.com offers website templates that can be activated instantly so the entrepreneur can start making money as quickly as possible. To learn more about these ready made websites, visit http://InstantReadyMadeSites.com/.

Or, to better understand affiliate marketing product selection and website design go to http://InstantReadyMadeSites.com/.

Article source: http://www.prweb.com/releases/2011/02/prweb5057624.htm

Top Online Baby Stroller and Baby Gear Retailer Selects Global Industry Leader to Push Its Affiliate Marketing Program.

Racine, WI (PRWEB) February 18, 2011

Top baby stroller and baby gear retailer JustBabyStrollers.com, announced today that it has launched its new affiliate marketing program with Commission Junction, the largest pay-for-performance marketing network in the world, to power its new online affiliate program. Commission Junction provides Just Baby Strollers.com affiliates with trusted-third party tracking, real-time reporting and monthly commission checks.

eImprovement.com Network Stores is the parent company of JustBabyStrollers.com, which owns other top performers in the Commission Junction network such as eFaucets.com and LightingCatalog.com. “We believe that affiliates familiar with our performance on our other top paying sites will do well in our baby gear category.” said Michael Fox COO. “The stroller and baby gear market is exploding online as consumers try to find designer brands not found locally.”

The juvenile products market is an $8.9 Billion industry according to Juvenile Products Manufacturing Association (JPMA) with a lot of room to grow. This gives affiliates a huge opportunity to earn high paying commissions on top brands. Especially considering the average order is well over $300 with high performance strollers eclipsing the $800 range. Not to mention the up-sell opportunity as some strollers such as the new Britax B-Ready have 14 configurations with accessory components.

JustBabyStrollers.com is a fast-growing, retailer specializing in providing moms and dads baby strollers, car seats, high chairs, baby carriers, diaper bags and other accessories made by stroller manufacturers. The sites featured and top selling brand is Britax which is a household name and global brand. JustBabyStrollers will be offering many great offers and coupons for their signature Britax stroller brand. Other top brands include Phil Teds, Mountain Buggy, Easywalker, Schwinn, Mutsy and Valco Baby. “Strollers are more about the mom now, incorporating style.” said Nick Fox, President. “The demographic of our female shopper is very similar across our stores for products in and around the home. Most families remodeling their home are doing so because they have expanded the home and family. We want to be able to provide them with all the products for their evolving lifestyle.”

JustBabyStrollers.com will leverage Commission Junction`s network of over 50,000 productive publishers to boost its presence further across the web. JustBabyStrollers.com will also leverage Commission Junction`s product catalog and item-based commission functionalities. The product catalog functionality will provide publishers up-to-date data on JustBabyStrollers.com`s products, while item-based commissions will allow Just Baby Strollers to easily manage their diverse margins.

About JustBabyStrollers.com

Just Baby Strollers is a leading retailer of strollers and baby gear. Top brands such as Britax, PhilTeds, Mountain Buggy, Easywalker, Schwinn, Mutsy, Ergobaby and Valco Baby. JustBabyStrollers.com is a member of the eImprovement.com Network of Stores headquartered in Racine, WI. The family of stores includes other top retail stores such as eFaucets.com, LightingCatalog.com, CeilingFanCatalog.com and DoorFixtures.com. The stores all highly cater to females who love top designer brands for inside and around the home. Learn more at JustBabyStrollers.com

Article source: http://www.benzinga.com/press-releases/11/02/p873667/justbabystrollers-com-selects-affiliate-partner-commission-junction

Affiliate marketing forums are a great way to communicate with affiliates, yet many affiliate managers, merchants and OPMs (Outsourced Program Managers) ignore or fear them. The basis of online forums and social networks is to build relationships.

People go to forums of interest to them to learn about a topic and to meet other people interested in the same topic. Affiliate marketing forums are filled with people interested specifically in affiliate marketing. They want to talk about it and find other people that do what they do.

General affiliate marketing forums are a good resource for recruiting and communicating with affiliates, because affiliates are able to speak freely without the conversation being controlled by the merchant or network.

Even negative feedback about a merchant is a great opportunity for an affiliate manager to come in and address issues they may not have realized were a problem, plus show affiliates that they are not afraid of constructive criticism.

Being a vocal participant on affiliate forums helps establish an affiliate manager as an authority in the industry, as affiliates read what managers have to say. Helping affiliates by answering questions not just related to the program(s) they manage shows affiliates that they care about the industry and helping their affiliates succeed.

Managers that restrict posting on forums to just information about their own program are limiting their reach and not taking advantage of a wide range of affiliates that are watching, reading, and ultimately deciding who to work with.

Forums are the original social media and should be a part of a plan to use all methods of communication with affiliates instead of relying on specifically social networking via sites like Twitter, LinkedIn, and Facebook.

Social networking sites are great places to offer communication and support, but some affiliates also prefer to be somewhat anonymous, especially when they are first getting to know a manager or want to learn about a specific merchant.

They want to be able to ask questions, discuss problems and issues without managers and merchants knowing who they are. Some affiliates fear retribution if they bring up problems or support issues that have gone unanswered.

Forums are a great place for managers to do “damage control” by allowing issues to be discussed, and then providing support and solutions. Even if a manager has an issue that isn’t able to be totally resolved to some affiliate’s satisfaction, how the situation is handled can make affiliates decide to work with a manager (or not).

Affiliate marketing forums also offer advertising to affiliates that a merchant wouldn’t otherwise be able to reach. Forum software is optimized for search engines, and your ad can show up quickly, as well as in RSS feeds to social networks and blogs that you wouldn’t normally have access too.

Online relationships built in forums and other social networking can then be expanded easily to offline networking conferences like Affiliate Summit, making the limited time you get at conferences more productive.

Deborah Carney is an OPM, as well as administrator of ABCsPlus.com and the Affiliate Summit forum.

Article source: http://feedfront.com/archives/article003512